🚀 go-pugleaf

On 2018-03-18, Jorgen Grahn <grahn...@snipabacken.se> wrote:

> On Sat, 2018-03-17, Jorgen Grahn wrote:
>
>> On Sat, 2018-03-17, hanc...@bbs.cpcn.com wrote:
>>
>>> CBS News:
>>>
>>> A prominent data analytics firm that worked with President Trump's 
>>> campaign exploited Facebook data to harvest "millions" of profiles 
>>> of U.S. voters without their authorization, according to a
>>> whistleblower who once worked to help acquire the data. On 
>>> Friday, Facebook announced Cambridge Analytica — the firm that 
>>> was created by billionaire donor Robert Mercer, previously run 
>>> by Steve Bannon, who went on to become White House chief 
>>> strategist, and received $5.9 million from Trump's 2016 
>>> presidential campaign — has been suspended for violating the 
>>> social media company's standards and practices.
>>>
>>> full detailed article at
>>> https://www.cbsnews.com/news/cambridge-analytica-firm-that-helped-trumps-campaign-harvested-50-million-facebook-profiles/
>>
>> TL;DR, but how is that different from what's already known?  I.e. that
>> the campaign used Facebook like this:
>>
>> - Create focus groups.
>> - Say something in public.
>> - Watch how the groups react (via Facebook and Facebook trackers on
>>   various web pages).
>> - Tweak the message to maximize the effect.
>> - Repeat.
>>
>> Facebook sells the tools to do this, and it's all very effective, and
>> apparently legal.
>
> The thing linked above is all over the news this morning, so I guess
> it must be important and damaging.  I just wonder if it was more
> useful to the campaign than the official Facebook tools.

It helped get Trump elected, so it must have been useful.

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